Recent times, due to Google’s increased focus on links from quality sites, making it more difficult to find easy link opportunities. If your competitor has done all the heavy lifting, why not take advantage of their hard work. Use the below sites to export your competitors’ backlinks. By looking through their links you can often find link opportunities to build links pointing to your site. In most cases, you can be confident you are going after SEO-friendly link sources if the competitor is already ranking
Video link building.
Google loves videos, and it especially loves videos from video powerhouse YouTube. If you want the opportunity to capture visitors from the world’s largest video search engine, posting videos will considerably help your SEO. Post relevant how-to guides, industry news updates, and instructional videos for the best response from users. Then link to relevant pages on your site in the description
The key to success in video link building is to ensure the video and your description are related. You should aim to have your targeted keyword or relevant keywords occurring on the page somewhere. And don’t worry. Your video doesn’t have to be on par with the latest Martin Scorsese masterpiece. It can be a simple 5 or 10-minute video, educating visitors with useful knowledge about your topic. Just focus on making it contribute value for the viewer. The tools below can help with quickly creating videos and uploading them to the web.
Screenr is a free video recording web app allowing you to record high-quality screencasts from the convenience of your own web browser. You can download the video files in high quality after you have finished, and it works on both Windows and Mac computers. High-quality sites you can easily visit, upload videos and get backlinks from:
Link bait is a new and effective strategy for building high-quality and powerful links on a large scale. Link bait is great because you create content once, but you can have thousands of people over the Internet sharing and linking to your content, while you sit back and put your feet up
But what is link bait exactly? Link bait is any kind of compelling content that naturally acquires links from other sites as a result. While there is an art to creating link bait successfully, you would be surprised at how easy it is to earn links and social media activity with this strategy. You need to make your content free and shareable.
Your content must be so valuable it would almost be worth paying for. To create this content, you should use your expertise or even hire researchers to put together juicy industry content that lends itself to being shared. Wrap up this content into a whitepaper, top-10 list, an easy to understand infographic, or a downloadable resource and you have made it compelling for visitors to read and to share
Last word
Once you have created your content, you have to promote your content to kick off. Promote this content heavily through your site and social media accounts. Prompt readers to share the post at the bottom of the content. Make sharing the content as easy as possible and you will maximize results. Next up, find popular link bait in your industry or niche. Then use a link analysis tool such as Ahrefs or Open Site Explorer to pull a list of sites linking to popular content in your niche. Send out a quick email blast to site owners and bloggers to let them know about your bigger and better resource. If you really want to take link baiting to the next level, write and publish a compelling press release about your link bait content. With a press release, it can be exposed to thousands of journalists and potentially has a chance of attracting media coverage.
